Tuba Kocaturk is Professor of Integral Design at Deakin University School of Architecture and Built Environment. Tuba is the founding director of MInD (Mediated Intelligence in Design) Lab; a trans-disciplinary and practice-based research group that operates at the intersection of Built Environment, Information Technology and Design Innovation. The lab collaborates closely with design, construction, health, advanced manufacturing, art & culture, and technology sectors. As an architect, educator and international research leader, her work is predominantly practice-based and advocates the use of “design thinking” and “system thinking” as a methodology for knowledge production and as a strategy for cross-sector innovation.
Tuba is the co-founder of the European Network of Transdisciplinary Design. Her work led to her receiving one of the first Design Foundations grant, introduced by the UK government through Innovate UK, aimed at helping businesses engage with wider stakeholders through human-centred research to identify high-value innovation opportunities and generate more innovative products, services and business models. She has initiated a similar approach through Deakin University’s International Design and Innovation Platform, DesignMind, which connects industry with design-led research.
Tuba is currently collaborating with the City of Greater Geelong for the development of the city’s future agenda as a UNESCO City of Design.